I always wanted to be a poet. But I also wanted to get paid. So here we are.

Some of my favourite corporate poems include bringing the world’s first wheelchair ballkid to the Australian Open for Mastercard, releasing the Upside Down Down Under, and causing a minor riot among Squid Game fans.

I’ve dethroned Queen Victoria and replaced her with queer icons, created a 6-word scholarship, tackled tanning culture with TikTok, and made a menagerie of colourful characters along the way.

I also released a psychopathic bird on an unsuspecting cyclist for a tech company named after a fruit, but I’ll only tell you about that one if I really like you. 

I’m currently being poetic with the good people at TBWA Sydney.

Awards

Metal for my mettle

• Clio Sports - 2024
  Design Gold

• Clio Sports - 2024
  Product Innovation Silver

• Clio Sports - 2024
  Public Relations Silver

• AWARD Awards - 2024
  Creative Team of the Year Top 3

• AWARD Awards - 2024
  Creativity for Good Silver

• AWARD Awards - 2024
  PR & Promotion Finalist

• AWARD Awards - 2024
  Product Design Finalist

• AWARD Awards - 2024
  Product Innovation Finalist

• Cannes Lions - 2024
  PR Culture & Context Shortlist

• D&AD - 2024
  Inclusive Product Design Shortlist

• Shots Awards APAC - 2024
  Ad of the Year - VFX Bronze

• One Show - 2024
  Top 10 Copywriter, Australia

• One Show - 2024
  Design for Good Bronze

• One Show - 2024
  New Ideas in Design Merit

• Fast Company - 2024
  Innovation by Design Honoree

• B&T Awards - 2024
  Award for Diversity Winner

• B&T Awards - 2024
  Best PR Campaign Finalist

• Campaign Brief’s The Work - 2024
  Work for good

• Campaign Brief’s The Work - 2024
  Film/TV Craft: Animation

• Campaign Brief’s The Work - 2024
  Film/TV Craft: Special Effects

• Campaign Brief’s The Work - 2024
  Film/TV Craft: Cinematography

• Campaign Brief’s The Work - 2024
  Film/TV Craft: Direction

• Campaign Brief’s The Work - 2024
  Film/TV Craft: Editing

• Campaign Brief’s The Work - 2024
  Film/TV/Cinema: 90 seconds & under

• ANDY Awards - 2023
  Craft Gold

• Webby Awards - 2023
  Best Event Activation Winner

• Webby Awards - 2023
  Best Event Activation People’s Voice

• Webby Awards - 2023
  Real-Time Response Winner

• Webby Awards - 2023
  Real-Time Response People’s Voice

• Webby Awards - 2023
  Experience Marketing Winner

• Webby Awards - 2023
  Experience Marketing People’s Voice

• Webby Awards - 2023
  Installation or Experience Winner

• Webby Awards - 2023
  Installation or Experience People’s Voice

• Webby Awards - 2023
  Events & Live Streams Winner

• Cannes Lions - 2023
  Brand Experience & Activation Shortlist

• Cannes Lions - 2023
  Media Shortlist

• AWARD Awards - 2023
  Purpose: Social Campaign Finalist

• AWARD Awards - 2023
  Creative Strategy Finalist

• AWARD Awards - 2023
  Craft: Poster Art Direction Finalist

• AWARD Awards - 2023
  Craft: Portrait Photography Finalist

• PR Awards Asia - 2023
  Best Brand Partnership Gold

• PR Awards Asia - 2023
  Best Media Relations Bronze

• PR Awards Asia - 2023
  Best CSR Shortlist

• One Show - 2023
  Experiential & Immersive Merit

• Shorty Awards - 2023
  Event and Experiential Shortlist

• Mumbrella Awards - 2023
  PR-led Content Creation Shortlist

• Mumbrella Awards - 2023
  Best PR-led Brand Partnership Shortlist x2

• Mumbrella Awards - 2023
  Corporate Social Responsibility Shortlist

• ARIA Awards - 2023
  Best Use of an Australian Recording Nominee

• TBWA - 2023
  Creative of the Year

• Clio Awards - 2022
  Innovation in Entertainment Grand

• Clio Awards - 2022
  Entertainment OOH Gold

• Adweek 30 Best Ads of 2022

• One Show - 2022
  Brand Installations Shortlist

• AdNews AOTY Awards - 2022
  Best use of Content Winner

• Mumbrella Awards - 2022
  Experiential Marketing Finalist

• Mumbrella Awards - 2022
  Real-Time Marketing Finalist

• B&T Awards - 2022
  Best OOH Campaign Finalist

• B&T Awards - 2022
  Best PR Campaign Finalist

• Snapchat Creative Council - 2021
  Winner

• New York Festivals - 2020
  Direct & Collateral Bronze

• New York Festivals - 2020
  Activation & Engagement Finalist

• New York Festivals - 2020
  Avant-Garde/Innovative Finalist

• Caples Awards - 2020
  Branded Content Bronze

• Caples Awards - 2020
  Digital B to C Bronze

• Caples Awards - 2020
  Innovation Finalist

• Caples Awards - 2020
  Mobile Finalist

• Caples Awards - 2020
  PR Finalist

• Ad Stars - 2020
  Use of Social for Mobile Finalist

• Ad Stars - 2020
  Data Insights Finalist

• Ad Stars - 2020
  Use of Direct Marketing Finalist

• Ad Stars - 2020
  National Brands Finalist

• Gerety Awards - 2020
  Media Cut Bronze

• Spikes - 2019
  Brand Experience & Activation Finalist

• MADC - 2019
  Best in Social

• Rare with Google - 2019
  Delegate

• Ogilvy - 2017
  Rookie of the Year Award

• D&AD - 2015
  New Blood Workshop Winner